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  • Branding for business growth
  • Branding fundamentals & trends
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6 de November de 2024
Visual Identity

The visual identity translates the meanings of a brand into visual elements, projecting its essence and creating an emotional connection with the public.

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28 de October de 2024
Naming

The first visible sprout of a brand: a name aligned with its essence drives emotional connection and sustainable business growth.

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18 de April de 2024
¡It's trust!

The base of a good relationship between brands and people. It is about being, not looking like.

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9 de June de 2023
Implications plan

It is mandatory to establish a plan that summons the necessary implications to activate the brand strategy that has been defined.

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12 de May de 2023
Photographic universe

Through the photographic universe, the brand gets to reflect its essence and connect with its public.

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14 de April de 2023
Typographies

Typographies help us convey the essence of the brand.

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3 de March de 2023
Verbal Identity

The identidad verbal is crucial to establish the way in which the brand talks and achieve a genuine connection with the public.

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3 de February de 2023
Brand personality

The brand personality allows building the brand by using human traits that connect with its users.

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27 de December de 2022
Brand audience

The brand's audience is the brand's attitudinal profile and constitutes the reference figure to express its messages.

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