It is mandatory to establish a plan that summons the necessary implications to activate the brand strategy that has been defined.
Through the photographic universe, the brand gets to reflect its essence and connect with its public.
Typographies help us convey the essence of the brand.
The identidad verbal is crucial to establish the way in which the brand talks and achieve a genuine connection with the public.
The brand personality allows building the brand by using human traits that connect with its users.
The brand audience is the brand's attitudinal profile and constitutes the reference figure to express its messages.
The territorio de marca ayuda a diferenciarse de competidores y orienta el desarrollo del relato de la marca.
Solo las marcas genuinas son aquellas que prosperan como negocio.
Definición de briefing para The Mood Project: contexto, contexto, contexto y oportunidad estratégica. En The Mood Project seguimos creyendo que, para desarrollar cualquier labor, partir de […]