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The result of a process of identifying the skills, experiences, personality traits, and values that uniquely define a person. These elements allow defining a purpose and expressing a value proposition that helps that person make an impression on the minds of others and in the environment. In many cases, when linked to businesses and strategies are well-aligned, personal brands can also become a very important source of bidirectional synergies.

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prefooter-newsletter
  • Approach
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    • Blog
    • The ABC of branding
  • Contact
  • ES

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