Remind Hair
STRATEGIC CHALLENGE
To introduce and establish in the market a new dermatological alternative at the forefront of science — one that restores hair in a far more effective and less invasive way.
HIGHLIGHTS
BRAND STRATEGY
The brand strategy revolves around its unique approach: stimulating the hair follicle and its cells to remember how to naturally reactivate hair growth, without resorting to major surgical interventions.
NAMING
Remind Hair combines “re,” which conveys return or restoration, with “mind,” evoking the head and personal well-being. Together, “Remind” means to remember, while “Hair” clearly positions the brand within its category.
VISUAL IDENTITY
A subtle, refined, and educational identity inspired by the hair root — expressing scientific innovation and medical confidence, while also conveying approachability and a human touch throughout the entire process.
www.remindhair.com
CREDITS
Strategic and Creative Direction: The Mood Project
Naming: Jaimito
Art & Web Direction: Creative Affairs
TAGS
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