
Brand Strategy
Definition of a credible, differential, and relevant brand strategy that contributes to achieving your business, brand, and communication objectives with rigor and precision.
- Brand audit
- Consumer Insights and Category Analysis
- Brand Architecture
- Brand Narrative: Purpose, Positioning and Brand Idea
Brand Experience
Ideation of a brand experience that unfolds the intended meanings and aligns all dimensions of the brand: identity, communication, and innovation.
- User Experience
- Communication Strategy
- Innovation Strategy and Brand Utility
Brand Engagement
Promotion of an organizational culture aligned with the purpose of each organization and with the strategy for attracting and developing human capital.
- Culture and work environment
- Workshops for brand presentation, development, and activation
- Internal communication
Digital Branding
Development of the digital presence of the brand in a way that is integrated with the rest of the business and communication objectives.
- Website
- Content, Social Media and Newsletters
- Video and photography production
Brand Awareness
Brand Activation, Monitoring, and Measurement of brand positioning among different target audiences, along with improvement actions.
- Branding campaigns
- Brand guardian/advisor
- Brand management and monitoring

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the right mood.
Barcelona
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